Need

Sales people were experiencing difficulty managing sales territories, overcoming objections and developing effective customer relationships.

Solution

The Insights Sales Effectiveness programme included role-play scenarios which allowed coaches to replicate in-the-field situations, helping sales professionals to identify key client types more effectively and to focus more closely on meeting and adapting to their needs.

Results

Since experiencing the Insights programme, this banking division has increased sales-force efficiency and effectiveness, doubled its sales and become the most successful region in terms of sales results. Insights Sales Effectiveness has been so successful that the organisation has adopted it in place of their original sales programme.

“Insights Sales Effectiveness is the only sales programme that I have ever seen that combines the teaching of winning attitudes, behavioural styles and leading edge consultative sales skills in a single solution.”

Richard Groot
Sales Manager
Scotia Bank